ASSOCIATION FOR FOODSERVICE DISTRIBUTOR REPRESENTATIVES

DSR HALL OF FAME

Learn from the best

TOP 400 PRODUCTS

Widest distribution anywhere

PRODUCT SEARCH

Search hundreds of brands

824: Operators Will Tell You How to Provide Great Service if You Ask

YES      NO       (circle one)

Comments: __________________________

If you listen to your customers, they will always tell you what to do (or not to do) to help them in their business. It is good to ask because at the same time you are actually letting them know the standards that you’ve established for yourself.

You don’t want to pester them to fill out the questionnaire because the whole idea behind asking these questions is to create an environment where customers are going to be happy to do business with you and your company. If you bug them, they’re not going to be happy.

DSRs, Be a Resource…and Sell Something!