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618: Chef/Specialty Distributor DSR, Kyle Bernstein

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If you’re looking for ideas on selling any specialty products, listen up.

Chef Kyle Bernstein, was on The Food Network’s “Chopped” and is also a DSR at a Petrossian, a Specialty Distributor in NY who specializes in caviar, smoked fish, foie gras, cheeses, chocolates and more. 

She does a lot of phone sales, but is also out on the streets for making cold calls, sampling product and wait staff training.  She covers NYC, the Northeast and Midwest.  Kyle educates her customers through wait staff training on how to sell caviar to their patrons.  She uses Google search to find caviar on menus, and subscribes to blogs and local publications that have restaurant openings and closings.

Check this show out!

 

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